Friday, January 25, 2008

Facebook-in-a-Box?

Is that what we are looking for? The ability to have a social network that is "in-house" so you are not using a public online social networking utility for your university or business? Yes. I believe that is what we are looking for -- to allow students and employees to engage with others at a time or place that is convenient for them.

Enterprise social networking is taking hold where this platform has direct impact on how students, employees, alumni and others connect, develop relationships and engage with each other on common or not-so-common areas of interest.

Think of all the knowledge that drives out of the parking lot every evening. Or your commuter students -- also known as customers. The knowledge that makes your organization tick. The loyalty that drives revenues. Sharing this knowledge and developing loyalty is essential in strengthening future success.

Think about how this can apply to employee retention efforts, student persistence, knowledge management, measurement and a host of other opportunities that are still to be explored, defined and implemented.

Pretty cool stuff....

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